FM Marketing was founded in 2004.  The average price for a gallon of gas was $1.60 and Facebook was only available to Harvard students. Our office consisted of dial up internet access, a dilapidated desk, and one pro bono client; Las Vegas Valley Humane Society.

Since that time, the company has grown from a grass roots firm, to providing public relations, marketing and digital media services to some of the most respected organizations in Nevada and California, such as State of Nevada Division of Child and Family Services, Home of Guiding Hands, SafeNest and Faith Lutheran Middle School and High School.

The marketing landscape is constantly changing so we believe the most effective way to serve clients is to focus on four key industries.

  • Nonprofit
  • Education
  • Healthcare
  • Philanthropy

Leadership Team

About Susan Somers

Susan Somers created FM Marketing to carry out a mission to combine a passion for nonprofits with her PR expertise. Somers has designed and implemented hundreds of successful PR and marketing campaigns for critical needs causes such as foster parent recruitment, child abuse prevention, domestic and sexual violence prevention, and services for individuals with disabilities.

Somers was born and raised in the Los Angeles metro area.  She graduated from California Lutheran University with a Bachelor of Arts in Business Administration, with an emphasis on marketing. She has been a Nevada resident since 1992 and a part time San Diego resident since 2011.

In her spare time Somers can be found chilling with her family and collection of rescue pets: a feisty Chihuahua, a sweet but coy cat and a sneaky Mohave Desert Tortoise. Somers enjoys ziplining, reading, hiking and cheering on her favorite sports teams.

While creating and growing a successful business has been an amazing journey, Somers is most grateful of the opportunity to be a mom. In 2011 Somers fostered and adopted a child through Clark County Department of Family Services. Her experience as a foster and adopted mother gives her a unique perspective in creating foster parent recruitment campaigns.

Susan and Randy Jones

Susan Somers
Managing Member

About Joe Somers

Joe Somers serves as Director of Programs and Special Projects for FM Marketing.  He oversees FM Marketing’s Southern California operations.  Previously, Somers was a special education teacher for the Clark County School District, where he worked with a diverse group of students with learning, developmental and intellectual disabilities.

Born in Cedar City, Utah Somers was raised in Las Vegas.  He graduated from the University of Nevada Las Vegas (UNLV) with a BS in Special Education, and a MS in Special Education, with an emphasis in Learning Disabilities.

While pursuing his degrees, Somers was employed by the City of Las Vegas Adaptive Recreation Department and the Clark County Adaptive Recreation Department.  Through these organizations Somers chaperoned adults with disabilities on out-of-town recreation trips to allow them to experience unique outdoor activities.  Excursions included camping in Mammoth, CA, skiing in Brian Head, Utah and day excursions in Rural Nevada. Additionally, Somers served as a camp counselor at numerous adaptive camps, including Camp Malibu and Mount Charleston.

Somers enjoys exploring rural Nevada, hiking and attending San Diego Padre baseball games.

FM Marketing collaborates with award-winning creative professionals, including writers, graphic designers, producers and production specialists.

Joe and Susan Somers

Joe Somers
 Director of Programs
and Special Projects

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